IMI消费行为与生活形态年鉴 2000，栏目：上卷>>第三篇 消费者日常生活形态>>六.社会 生活态度>>4 重庆消费者的社会 生活态度>>6-2 时尚与流行，共1页
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| 6-2时尚与流行//Fashion/Style/Preference
for Foreign Product |
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均值Mean |
样本量N |
| 我希望过流行、时髦、休闲的生活I
desired to live a modem，fashionable and casual life |
*** |
*** |
| 我很注意流行的趋势I care for fads |
*** |
*** |
| 我向往欧美等先进国家的生活方式 |
*** |
*** |
| I appreciate the life style of
the developed western countries such as USA |
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| 我很注意自己的外表修饰I do mind my
appearance and dressing |
*** |
*** |
| 我时常尝试新的发型I often try new
hairstyle |
*** |
*** |
| 我的服饰和装扮多年来基本上没有多大改变 |
*** |
*** |
| I tend to keep my dressing
style for years almost without any change |
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| 吸引异性的注目是我很喜欢的感觉 |
*** |
*** |
| I feel good to attract the
attention of the opposite gender |
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| 流行与实用之间我比较看重流行I care more
about fads between fashion and usage |
*** |
*** |
| 我觉得自己的品味与众不同I think my taste
is unique |
*** |
*** |
| 当我使用外国产品时心理多少会有满足感 |
*** |
*** |
| I feel somewhat satisfied when
I use imported products |
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| 我偏好西方的艺术文化I prefer western
arts and culture |
*** |
*** |
| 在别人眼里我是个时髦的人I am regarded a
fashionable person by others |
*** |
*** |
| 我刻意打扮是为了发挥自己的个性I dress up on
purpose to show my personality |
*** |
*** |
| 我希望过非常浪漫的生活I hope to live a
very romantic life |
*** |
*** |
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