IMI消费行为与生活形态年鉴 2001,栏目:第三篇 消费者日常生活形态>>三.消费信息接触情况>>重庆>>21 不同消费群对电视 音响等视听设备的信息接触情,共1页
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| 21不同消费群对电视音响等视听设备的信息接触情 |
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| 注:本题为多选题,合计百分比可能超过100%(Multiple
answers) |
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人数Number |
不管买还是不买,想看看just have a look without a definite purpose of buying or
not |
阅读有关的杂志和专门报道reading magazines
related&special reports |
相互口头传播信息communicate information orally
among people |
经常看这种商品的广告often watch advertisements about such
kinds of goods |
购买这种商品的新类型buy the latest type of such
kinds of goods |
过去在这种商品上花了不少钱used to spend much money on such kinds of goods |
今后愿意在这方面花钱willing to spend money on such items in future |
不关注这方面的信息don’t care about such items |
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| 第一消费群the First Market Segment |
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| 第二消费群the Second Market |
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| 第三消费群the Third Market |
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| 第四消费群the Fourth Market |
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| 第五消费群the Fifth Market Segment |
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| 第六消费群the Sixth Market |
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| 第七消费群the Seventh Market |
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